content & website
Hotel Melby is a Tapestry Hotel by Hilton, located in the heart of Melbourne, Florida’s vibrant downtown district. At opening, it was the first of its kind in the area.
Building a brand on an existing identity takes patience and respect from both parties involved. We needed to respect the clients’ wishes while staying true to our beliefs and trusting our experience.
We set out to create a website that encompassed all that the space coast had to offer, while highlighting the unique visuals the hotel provided.
Interiors
Exteriors
Website Design &
Development
Skills
Strategy
Customer Research
Competitor Research
Positioning
Goal Setting
Brand Identity
Tagline & Messaging
Voice & Tone
Photography
Graphic Style
Awareness
Web Design & Development
Sales Materials
Business Collateral
Graphic Design
Details
Team
Clark Odom,
Creative Direction, Design & Development
Adam Komich,
Photography
Scott Chester,
Photography
Client
Hotel Melby,
Melbourne, FL
Project
Photography, Website Design & Development
Year
2021